Viral Marketing Idea for Conor and the Crossworlds by Kevin Gerard

In my radio interview with Kevin on Monday (www.blogtalkradio.com/nikkileigh) we talked about promotion and he mentioned a neat viral marketing idea that he uses and I wanted to share it with you.

This is one of many devious promotion tricks I use to spread the word about Conor.

If you go to Conor's home page - www.conorandthecrossworlds.com - you'll see a banner at the top. It says:

Battle Ranks - Council of Seven

Battle Ranks - Circle of Evil

If you click these links in the website, you'll see the Battle Ranks, just as they are listed in the books. There are four warrior levels on either side:

Circle of Evil:

Destroyers

Shadow Warriors

Slayers

Keepers

Council of Seven:

Creators

Champions

Seekers

Guardians

Readers can e-mail me and ask to become part of the Council of Seven or the Circle of Evil. I send them certificates I make myself, and I start them at the bottom level. If they want to rise in the ranks, this is what I tell them. Get one friend to e-mail me and I'll raise you to the third level. Get five friends to e-mail me and you go to the second level. Get ten friends to contact me and you go to the top, either a Destroyer or a Creator, and I make a cool anagram out of their name and put it on the certificate.

It's a cool way to keep readers engaged, and get the friends involved as well.

Kevin Gerard
The Conor and the Crossworlds Series
http://www.conorandthecrossworlds.com